As a Reputation Management Firm, we have had many clients who are in the world of online dating. While online dating was once viewed by some as “desperate”, it has now become a very common activity across all markets. The rise of the internet has made it easier for people to find a truly compatible match. But, it has also made research before a date easily accessible. Before someone sits down and meets with you for coffee, they’re going to look you up on Google or social media. If you have a good reputation online, you may actually earn yourself some bonus points with your date! But in contrast, a negative online brand can be a significant barrier to a successful dating life. Unflattering information online could be deterring people from spending time with you and therefore preventing you from thriving in the world of online dating.
“I’ve seen a lot of situations where something online doesn’t draw a favorable image of someone,” says online reputation expert Hersh Davis-Nitzberg. When building your image online, you should think in terms of why a person would want to sit down and have coffee with you. Does your online presence reflect your true best self? In some situations, you may need to stop and consider why you have negative content online, and take steps to change your behavior. But often, negative information that surfaces is false and needs to be corrected.
“There could be something sensational out there, or content that just reflects badly on you and isn’t doing you any favors,” Hersh says. It isn’t always a true reflection of your character. “You could be a really good human being and have a bad reputation online,” Hersh explains. “If you find negative information out there, it is not necessarily a reflection of who you are. But, it may appear that way.” If there is information on the internet there negatively affects people’s perception of you, it is going to adversely affect everything you’re doing – including trying to meet people you are interested in. Take the time to consider how your reputation affects online dating, and take the needed steps to improve your situation.
If your LinkedIn page reflects you as a successful and intelligent individual, or your social media profile illustrates you as an adventurous and exciting personality, you may actually be upping your chances of finding your match.
“I think it’s about being true to who you are,” says Hersh. “That becomes sharing the things that you are passionate about online.” The information that you put out there on the internet is going to reflect who you are as an individual. Imagine that your online presence as portfolio book of your life. For example, on social media, you can add pictures of your travels, talk about your favorite experiences, and actively build an image that reflects whatever it is that you are truly passionate about.
While you want to build an attractive image for yourself, it is vital to be authentic. Hersh explains, “If you’re going online and you’re talking about say, computer science, you’re going to attract other people who are passionate about computer science. But, if you’re not actually passionate about the subject, you won’t be able to fake it. You’ll attract the wrong person for you. Share what you truly care about.” To be successful in the world of online dating, you need to understand the importance of the way you look online and build a presence that is in line with who you are – and where you want to go.
Want to learn more about how your reputation affects online dating? We can help. Call us for a free consultation: 888-805-4121